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the year I graduated from high school, 2002, marked the apex of princess-inspired prom fashion. But even stranger than a trend involving 17-year-old girls (or Find a variety of inexpensive sweet beginnings flower girl dresses at casedress.net. Choose from a variety of affordable flower girl dress, ivory flower girl dresses, baby flower girl dresses, girls flower girl dresses, unique flower girl dresses, knee length flower girl dresses and more., more than likely, their mothers) going into debt over boned bodices and floor-sweeping tulle skirts was how my group of girlfriends wound up buying our confectionery gowns in the same colour spectrum. It turned out that '02 was also a big year for turquoise, and while this made for some lovely colour-coordinated group shots, blending in with the crowd is not what most young women are going for on their big night.

Looking back at the photos, I see that my dress was neither unsightly nor unflattering at all; I was a pretty princess. That said, $800 should get you more than an unremarkable dress from a mall boutique specializing in pastel bridesmaid attire. Alas, teal evening dresses uk there are no do-overs in life, but given the chance mermaid wedding dresses with cathedral train mermaid wedding dresses with cathedral train, the ho-hum gown would be out, a sleek cocktail dress would be in, and I would save my mother a fortune by renting my frock for its one-night engagement.

Thanks to the newly launched Toronto-based Rent frock Repeat, the current generation of graduates-or any woman looking for a knock-out punch of a dress-can now do just that with a few clicks of the mouse. Offering women across the country access to a continuously expanding collection of formal wear from designers like Badgley Mischka, Catherine Malandrino and Robert Rodriguez silver evening dress size 16 , RfR is making looking like a million bucks easier than ever without overly taxing your credit card.

A festive beaded number (like the one pictured here) by Chicago designer Peter Soronen would run you a cool $1,895 if you wanted to add it to your dress collection. I'm not in any way questioning Soronen's talents-he has dressed the likes of Michelle Obama, Reese Witherspoon and Christina Aguilera-but for most women that price point is out of reach. Let's face it, the aforementioned celebrities are doing alright for themselves financially speaking and even they were loaned their ensembles. The very same dress can be "borrowed" from Rent frock Repeat for $285. That's afar steeper discount than that found in the best clearance sale and it includes personal styling advice and shipping and handling charges on two sizes of the dress (just in case your measurements don't conform exactly to an individual designer's sizing), as well as your choice of a four-or eight-day rental.

"The notion of renting a dress is so appealing because it grants you the freedom to experiment with cuts and colours you wouldn't necessarily purchase," explains Lisa Delorme who, along with business partner Kristy Wieber, founded RfR in 2010 after the pair realized they couldn't keep buying new dresses to wear to the umpteenth wedding of the summer. "Over time, styles change and, slender bridesmaid dresses slender bridesmaid dresses frankly, so do our bodies and suddenly that dress we have hanging in the back of our closet may not be the best fit."

Sadly, the special-occasion dress is one of the few pricey garments that won't give you a return on your investment over time. If a dress is unique enough to turn heads (and isn't that the entire point of getting dolled up?) you can only wear it to so many events before your Facebook profile reveals to your entire social network that you only own one killer frock. By renting, you can try designers like Diane von Furstenburg, Vera Wang and Proenza Schouler on for size, then send the look back once you have made your desired impact.

Luxury gown rentals may also be the solution for modern brides who gorgeous evening gowns , following Kate Middleton's lead, are opting for not one, but two dresses-a formal look for the ceremony and a party dress for the reception. If no one will ever be the wiser, why wouldn't a budget-conscious bride opt to spend $525 rather than $5,395 on a Bibhu Mohapatra column gown? Marriage may be a lifelong deal, but the bride's relationship with the dress is likely to be a one-night stand. If those pinched pennies add up to a luxe hut in Bora Bora come honeymoon time, you can bet your bouquet we'll be taking the rental route to happily ever after. S

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